How's Business?
You have an awesome business, and nobody cares.
That’s because you haven’t given them a reason to care.
It's not a visibility problem. It's a messaging problem.
You’ve positioned your best offer as a vitamin instead of a pain pill.
You've tried everything to get untangled,
but you're only addressing symptoms instead of the cause.
Your Branding May Be Sabotaging Your Business.
My passion is helping you articulate yours.
I've led hundreds of businesses through rapid brand transformations that establish a more solid foundation for growth, connection, and alignment.
Escape Confusion. Gain Clarity.
Align Your Business & Fulfill Your Purpose.
Brand Identity, Brand-Driven Creative & Brand-Anchored Culture Expertise
1-Minute Core Brand Training:
Are you stuck in any of these common misunderstandings?
Think "brand" is a logo, font & color palette?
That's like saying that "a picture of you" defines who "you" are.
Your identity – your brand goes much deeper.
Together, we'll discover your business's true identity. When you embrace it, everything changes.
Think "brand" is fluff and doesn't impact the bottom line?
Your broken brand has symptoms.
There are KPI-based metrics that have a direct impact on your organization's health and even financial success.
Get a fast, free brand assessment here:
Do you still confuse "Brand" and "Marketing?"
"Brand" is the headwaters.
Clarify and create your unique message.
"Brand Design" flows from that.
Create all the visuals that tell your story.
"Marketing" activates your brand.
Deliver your story to the right audience in the right way at the right time.
Think it stops there? Most companies do.
I'll share the secret sauce when we talk.
Trying to fix your brand by re-doing your website? Read this first.
Wondering if you even HAVE a brand?
Everyone has a brand. Everyone.
That's because your brand is defined by how OTHERS perceive you – even more than how you attempt to portray yourself.
And perception is reality.
If they don't see you as the ONLY solution to their problem, your brand is broken.
So, who's in charge of telling your story?
How does it work?
Free Fit Call
Discover early alignment quickly.
Insight Interview
The deep dive. Feel heard and understood.
Customized Roadmap
Your biggest opportunities with an actionable plan.
Brand Clarity Intensive
Transform your brand and get growing again.
Working with Matt at Big Picture Consulting was truly a game-changer for my sewing business, Little Lady A. He provided a full, comprehensive insight that went far beyond surface-level branding, he helped me dig deep into the heart of my business.
Through his process, I gained clarity not just around what I do, but why I do it. Matt helped me see what I genuinely love about my work, what aspects drain me, and where my true passion lies. For the first time, I felt seen as the creative force behind my brand, and I understood why I matter in this industry.
Matt helped me recognize my unique value, the role I play in my space, and what I need to shift to grow in alignment with my values. It felt like someone turned the lights on in a room I’d been working in for years, suddenly, everything made sense.
If you’re a creative entrepreneur looking for clarity, alignment, and real insight into both your brand and yourself, I can’t recommend Matt and Big Picture Consulting enough. This experience was not just helpful, it was transformational.
— Gabriela Hernandez
Your Company's Best Moment Could Be Just a Chapter Away.
Together, we will zoom out to:
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Define your position, so you dominate your space.
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Refine your message, so customers understand your value.
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Align your pathway, so that everything flows naturally.
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Design your brand, so your marketing matches your message.
An Aligned Brand Delivers Clarity, Confidence & Relief
For You.
You can finally respond to “What do you do?” easily.
For Your Business.
You become the clear and obvious choice for your audience.
For your Customers.
They can stop searching. They feel right at home with you.
Don't wait another second. Let's do this together. One step at a time.
STATEGIC CLARITY > MESSAGING CLARITY > VISUAL CLARITY > LIVED CLARITY