
ZOOM OUT.
Some of the most important things about your organization are the hardest to see from the inside.
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Not because they aren't there. But because when you're close to something – really close, grinding it out day after day – perspective is the first thing you lose.
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I help businesses, nonprofits and ministries zoom out to find their Big Picture, recover what's been buried and reconnect with the identity and purpose that makes everything else make sense.
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Through unique insights, innovative tools and proven principles, I guide organizations when they feel stuck into places of new clarity, alignment and direction.

THE
SEEN
INITIATIVE
Have you ever felt like your company was invisible?
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You've built something real . . . something with genuine worth, purpose and value.
But somewhere between the founding vision and today – in the daily grind, the market shifts, multiple voices and opinions, and years of operational sediment – your organization's heart got buried. And maybe your own, along with it.
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You're excellent at what you do. You just can't make people feel it anymore. Including, sometimes, yourself.
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The Seen Initiative is designed to change that.
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Together, we go underneath the complexity to uncover the real identity at the core of your organization, elevating it and making it visible.
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When you're truly seen, everything else gets easier. How you communicate. How you hire. How you make decisions. How you lead.
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It becomes the key to what has felt locked up.
Your marketing company can help you get found.
But first, you have to be Seen.

FLOW
PROJECT
THE
Does it feel like everyone in your company is rowing at a different pace?
Or worse, trying to be the captain of their own little boat going in different directions?
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Identity without alignment is just a document. A values poster. A slide deck nobody refers to.
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The Flow Project takes your clarified identity and weaves it into the culture of your organization. When that happens, your team doesn't just know what you stand for. They live it.
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With strong alignment, something shifts. Decisions get cleaner. Communication gets clearer. New hires get it faster. Your people stop feeling like employees ... and start feeling like advocates.
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Everything clicks. Everything connects.
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That's Flow.
And once you feel it, you'll wonder how you've lived without it.

Brand Identity
Therapy

Brand+Culture
Guide

Creative
Direction
— Kourtney Randsorp
BE SEEN. FIND FLOW. LOVE WHAT YOU DO AGAIN.