"Oh, you do . . . brand? Sooooo, that's, like, something with marketing ?" This is one of the most common responses when "brand" is introduced. What's become clear in my discussions about brand, marketing and design over the years is – nothing. "Clarity," even in a topic that is ABOUT clarity, falls woefully short. Definitions are scattered across the board, even within the industry, let-alone in the markets in which these disciplines are intended to serve. I've developed th

In collaboration with the Universal Athletic Club of Lancaster, we've worked with many local businesses to design ads featured in this popular health facility. In most cases, this pushes beyond simple design. We aim to provide the "Brand Express" experience for these local businesses, providing a quick polish to their positioning, message and design to help them stand out quickly and easily to their target audience.

Books in collaboration with Dr. John Seel. Cover designs as well a full book layout - available on Amazon.